This post was written by DR. WHAW? Contributor Clay Schossow.
Hope everyone had a good weekend. The Tar Heels were able to pull out a win for the first time in awhile, so that was nice. Here’s what I Didn’t Read While Hard At Work (but wanted to!) on Monday:
DR. WHAW? – February 15, 2010
- How PR Firms Can Rule the Marketing World — Great post from my friends at PR 2020 on how PR practitioners are now at the center of the marketing mix. The article breaks down the skills of PR pros and how those talents are applicable to the new marketing world. This post does a great job of summing up my personal thoughts about the current situation of the PR industry and the opportunities on the horizon.
- Running Giveaway Competitions for Links and SEO — Looking for a quick way to build valuable and last links into your or your clients’ sites. Read this great piece from the folks at SEOmoz at how to effectively leverage a competition to benefit your sites’ rankings.
- What is Chatroulette and Some Interesting Facts About Who’s Behind It — These articles are both from Fred Wilson’s avc.com and are separated by a week. The first one introduced me to the new phenomenon Chatroulette, and the second, which was posted today, gives some interesting facts about the service’s founder and his motivations. I think it’s a great look at how some of the most successful entrepreneurs start out just building something for their own enjoyment (see: YouTube and Facebook). Now, there’s nothing to say yet that ChatRoulette will be anywhere nearly as successful as either of those two, but it’s definitely causing a stir and sparking some interesting conversations.
- Startups don’t die at large hedge funds – This article was in response to a really popular post on the web the other day about startups dying everytime an engineer joins google. It’s an interesting take on hedge funds inspiring creativity, independence, and innovation through their organizational hierarchy. I always find it interesting to see how different industries spur innovation in their own manner. Thought this was a great piece.
- 7 Harsh Realities of SEO — I started the list with an SEO article, so let’s come full circle and end it with one. Everyone seems to think SEO is very hard and more black magic than common sense. This article does a great job of boiling it down to the basics and letting you know some really easy tips to generate better rankings for your clients and yourself.
Those are my five links to start the week. Sorry that they were a little SEO heavy, but let me know your thoughts on that and if I should keep churning out the SEO links. Hope this helps your week start smoothly!
Tags: Clay, DR. WHAW?, Entrepreneur, Marketing, public relations, Search Engine Optimization
