Predicting my future

I have life-altering, ground-shaking news. Again.

OK, so I’m being dramatic, but I’m incredibly excited about this. And I have been dying to share this news with you: I’m going back to school!

Starting just a few days after the New Year, I will begin a masters program at DePaul University in Chicago. For the next two years, I will be studying predictive analytics through the College of Computing and Digital Media.

Lucky for me, the CDM campus is in the Loop, just a few blocks from the Digitas office, and a lot of my courses will be available online, too. I’m hoping to become one of those crazy people who can easily balance a full-time job, classes, course work and some semblance of a social life. We shall see.

As excited as I am, I’d be lying if I said I wasn’t absolutely terrified at the same time. I haven’t had to study or do homework for more than two years, and I’m nervous about getting back on that horse. I’ve never studied anything to do with computers, and nearly one half of my courses will be in computer science. I’m worried about how busy I may become. I’m afraid to fail.

But in the end, it will be worth it. This will help add skills and knowledge I desperately need to continue growing. I can’t tell you how many times since joining Ken Burbary at Digitas I’ve found myself saying, “Wouldn’t it be so cool if we could only….”

With my masters under my belt, I’m hoping we won’t have to wonder anymore. We’ll just be able to do it. I’ll be able to tackle far more problems and create more complex and integrated solutions.

I want y’all to know, I will still try my best to write as much as I can, but I’m guessing you’ll notice some silence around finals time each quarter. Or maybe an increase around midterms as I try to procrastinate.

Lastly, I want to give a big thank you to a few people who have made this possible. I’m so thrilled to take on yet another challenge, and I wouldn’t be able to do it without the constant love and support from my mama, daddy and wonderful gent. I also wouldn’t have any chance to take on course and homework if I didn’t have an incredibly supportive and understanding boss, so big thanks to Ken, too! And I owe a thank you to my good friend Morgan for keeping me calm and serving as my financial planner.

About Rebecca Denison

Passionate UNC graduate (and basketball fan) interested in social media and measurement. As a biochemist-turned-communications professional, I spend my days as a senior social media analyst at Digitas in Chicago. Through my work, I have been able to establish social media monitoring and measurement best practices. I’m excited to explore more aspects of online measurement like traditional Web analytics, search metrics and integrated data models as I continue to learn and grow.
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  • Suzanne Marlatt

    Congrats!

  • http://rebeccaadenison.com Rebecca Denison

    Thanks, Suze!!! :)

  • Shonali Burke

    Congrats Rebecca!

  • http://rebeccaadenison.com Rebecca Denison

    Thank you, thank you, Shonali!

  • http://twitter.com/AnneWeiskopf Anne Weiskopf

    Congrats!  You will be handle it all with ease.  And Chicago is such a great city!  I’m so proud/happy for you!  

  • http://rebeccaadenison.com Rebecca Denison

    Thank you, Anne! I’m so excited but totally nervous. Will definitely need those supportive thoughts in just a few more months… ;)

  • Gloria

    It’s official! Proud of you, lady. Can’t wait to hear alllll about it.

  • rick

    You go girl. You’ll do great. Look at it this way, at least you don’t have to include kids/family in that balance thing.

  • http://twitter.com/elginista Crysta Anderson

    Congrats to you! Enjoy this – soak it up and learn so much! 

    I will tell you, my house is never cleaner than during midterms/finals as I procrastinate… 

    Good luck, Rebecca! 

  • http://spinsucks.com Gini Dietrich

    Congratulations! I can’t wait to hear what you’re learning!!

  • http://twitter.com/brandonzeman Brandon Zeman

    We’ve got a few people working on some predictive analysis stuff at my work and that shizz is crazy, so CONGRATS and good luck :)

  • http://rebeccaadenison.com Rebecca Denison

    :) Thanks, G. 

  • http://rebeccaadenison.com Rebecca Denison

    That was part of the decision to go NOW. If I wait too much longer, I may have a husband/kids/other to worry about!

  • http://rebeccaadenison.com Rebecca Denison

    Haha! That’s too funny. I have a feeling my house will be the same way! Or I’ll go for extra runs or blog more during finals. Anything to procrastinate!!

    Thank you so much for the great thoughts!

  • http://rebeccaadenison.com Rebecca Denison

    Can’t wait to share!! Eeek! :)

  • http://rebeccaadenison.com Rebecca Denison

    Well, I will gladly pick their brains if you will be my friend and introduce us. :)

    And thanks!!! Let’s be friends either way.